Bright billboards causing driver headaches and safety concerns
Some drivers in London, Ont.’s west end are raising concerns about a pair of shining digital billboards recently installed on a rail overpass.
“It’s definitely a lot brighter than what you expect to see on a sign so I understand how it might bother some people,” said driver Valter Hodor, who was out driving Monday night.
The digital billboards by RCC Media have been affixed to the north and south sides of the overpass on Wonderland Road North, just south of Oxford Street West.
They’ve gotten the attention of drivers on social media, with some commenting and sharing dashcam footage.
“Is it just me or is this thing blindingly icepick headache inducing?” asked Reddit user 1UningedMom.
Rokemay added, “It’s crazy bright. Even during the day I find it incredibly distracting.”
Meliorism_and_Meraki wrote “bliiiinded by the light.”
In a statement to CTV News, Peter Kokkoros, the city’s Director, Building and Chief Building Official, said the signs “were issued permits for display, and the locations of the signs are in compliance with the council approved Sign By-law. The city will continue to Monitor the signs’ brightness levels to ensure compliance with the illumination regulations…”
Ward 8 Councillor Steve Lehman, whose ward borders the signs, said the brightness problem will be dealt with, but he added that the signage is better than what was there before.
“They cover up rusty railroad sidings and graffiti, with the signs, which I think are an urban blight, quite frankly,” he explained. “CN rail was responding to a request to clean up the city and this is where they kind of met the middle grounds.”
Ward 13 Councillor David Ferriera, whose ward also borders the bright signs, said he’s concerned about driver safety, and will also be following up with city staff.
CTVNews.ca Top Stories
Asking rent prices up 9.3% across Canada, Ontario sees only decline: report
A new report says the average asking rent for a home in Canada in April was up 9.3 per cent compared with a year ago, while a slight month-over-month increase was also recorded for the first time since January.
What is basic income, and how would it impact me?
Parliamentarians are considering a pair of bills aiming to lift people out of poverty through a basic income program, but some fear these types of systems could result in more taxes for Canadians who are already financially struggling.
'I may have some nightmares:' Man survives being bitten by 2 sharks in Bahamas
A man who was bitten by two sharks in the Bahamas said Thursday he's 'thankful that I'm here' while sharing his story of survival.
Magnitude 4.2 earthquake reported off Vancouver Island's west coast
A 4.2-magnitude earthquake was recorded west of Vancouver Island early Friday morning.
Mexico's president accuses press and volunteer searchers for missing people of 'necrophilia'
The administration of Mexico's president has accused the press and volunteer searchers who look for the bodies of missing people of 'necrophilia,' comments that drew criticism this week.
WATCH Expecting an interest rate cut in June? Don't bet on it after new jobs data
Canada's labour market rebounded in April, adding more than 90,000 jobs, a staggering number of new positions after four consecutive months of little change.
Out-of-control wildfire burning near Fort McMurray
As of 9 a.m. on Friday, the wildfire burning 28 kilometres southwest of the northeastern Alberta city was 25 hectares in size.
Prince William says wife Kate is 'doing well'
Prince William said on Friday his wife Kate was 'doing well' in a rare public comment about the Princess of Wales as she undergoes preventative chemotherapy for cancer.
'Irate male' assaulted Newfoundland officers with block of cheese, police say
Police in Newfoundland say patrol officers were assaulted Thursday by a "very irate male" wielding a block of cheese.