London Police along with Pride London organizers met today to raise the Pride Flag at police headquarters to mark the start of the ten day festival.
The 2017 Pride London Festival runs from July 20th through the 30th.
There are several events planned throughout the ten days with the 23rd annual parade wrapping up the festival on Sunday, July 30th.
A full list of events and times can be found here.
From the Pride London Website: “Pride London Festival is a volunteer non-profit organization that works to organize an annual opportunity to bring together the LGBT+ communities and our allies, through events and activities, which promote unity, inclusion and awareness of sexual and gender diversity.”