Canadian PGA star promoting fire safety in new provincewide campaign
Corey Conners isn't promoting a new putter or golf brand with his newest commercial. He's lending his name and prestige to promote fire safety across Ontario.
"Silence on the golf course helps me focus for moments like this…(sinks putt). But, silence at home can be dangerous, especially when your smoke alarm doesn't alert you to a fire," said Conners in a just released public service announcement, for the North Perth and Minto Fire departments.
The Listowel native took a day out of his busy tour schedule to shoot this new PSA at his hometown course in Listowel last month.
Conners lives in Listowel with his family. A relative, who works as a North Perth volunteer fire firefighter, asked Conners if he'd lend his name recognition to a fire safety campaign, and the rest is history.
"It was actually his wife Mallory who communicated back and forth a fair bit. And they worked within our schedule and theirs and were great to work with. The Listowel Golf Course could be used as it's very close to where they live, work and play. And so everything just fell together," said North Perth Fire Chief Janny Pape.
Listowel native Corey Conners shot a commercial promoting fire safety. (Source: Submitted)
With 133 fatal fires in 2022, and 121 last year, Ontario's Fire Marshal's Office said they'll use anyone's celebrity appeal to try and drive the smoke alarm message home.
"These are individuals in our community that have a captive audience. And whether it's the PGA or other areas of sport or in everyday life, it's utilizing their reach to really promote a message. To Corey Conners and his family, they are great spokespersons and advocacy for smoke alarm compliance in this province," said John Mcbeth, deputy chief for Training, Certification and Public Education for Ontario's Fire Marshal's Office.
"It's crucial to have working smoke alarms on every level of your home. Early detection gives your family the best chance in the event of a fire. Keep your family safe by taking the time to test your smoke alarms," said Conners, standing with his family in the new PSA.
Listowel native Corey Conners shot a commercial promoting fire safety. (Source: Submitted)
"The National Fire Protection Association says that having a smoke alarm in your house decreases your risk of having a fatal fire by 40 to 50 per cent. So, smoke alarms are key, for sure," said Callise Loos, deputy chief of the Mapleton, Minto, and Wellington North Fire Departments.
Although the commercial was shot in Listowel for the local fire departments, it's hoped that fire departments across Ontario pick up the PSA, and share it across the province.
"We had a great partnership together with Wellington North Minto and Mapleton on this project. And we are hoping that fire services across our province will share our safety messaging," said Chief Pape.
CTVNews.ca Top Stories
From essential goods to common stocking stuffers, Trudeau offering Canadians temporary tax relief
Canadians will soon receive a temporary tax break on several items, along with a one-time $250 rebate, Prime Minister Justin Trudeau announced Thursday.
No evidence linking Modi to criminal activity in Canada: national security adviser
A senior official says the Canadian government is not aware of any evidence linking Indian Prime Minister Narendra Modi to alleged criminal activity perpetrated by Indian agents on Canadian soil.
Trump chooses Pam Bondi for attorney general pick after Gaetz withdraws
U.S. president-elect Donald Trump on Thursday named Pam Bondi, the former attorney general of Florida, to be U.S. attorney general just hours after his other choice, Matt Gaetz, withdrew his name from consideration.
Second Australian teen dies in tainted alcohol case in Laos that has killed 6 tourists
A second Australian teenager who fell critically ill after drinking tainted alcohol in Laos has died in a hospital in Bangkok, her family said Friday, bringing the death toll in the mass poisoning of foreign tourists to six.
A one-of-a-kind Royal Canadian Mint coin sells for more than $1.5M
A rare one-of-a-kind pure gold coin from the Royal Canadian Mint has sold for more than $1.5 million. The 99.99 per cent pure gold coin, named 'The Dance Screen (The Scream Too),' weighs a whopping 10 kilograms and surpassed the previous record for a coin offered at an auction in Canada.
Canoeist is paddling the 9,650-kilometre Great Loop out of gratitude for life
Peter Frank has paddled from Michigan's Upper Peninsula in June to the Chesapeake Bay in Maryland this month in his 1982 Sawyer Loon decked canoe, but he’s still got a long way to go.
'Not good for the economy': MPs call on federal government to regulate resale concert tickets
Ticket fraud and sky-high prices for Taylor Swift concerts have some politicians calling for changes to the way tickets are sold in Canada.
More than 70K Murphy beds recalled across Canada, U.S. over tipping concerns
A popular series of Murphy beds that had been sold online is under a recall in Canada and the U.S. after several reported instances of the furniture detaching from walls.
She thought her children just had a cough or fever. A mother shares sons' experience with walking pneumonia
A mother shares with CTVNews.ca her family's health scare as medical experts say cases of the disease and other respiratory illnesses have surged, filling up emergency departments nationwide.