Wednesday is the sixth annual Bell Let's Talk Day aimed at raising awareness and funds for mental health initiatives.

The day is an opportunity for Canadians to speak freely and openly about mental health issues, and to share their personal stories.

More than 80 hours of mental health-themed programming are lined up to air on Bell Media properties.

CTV London is airing a two part Mental Health Series which began Tuesday evening.

During Bell Let's Talk, Bell will donate five cents to various mental health initiatives for every tweet that uses the hashtag #BellLetsTalk, every share of the corresponding Facebook image, and every text sent or mobile and long distance call made by a Bell or Bell Aliant customer.

Over the past five years, Bell has committed a total of over $73 million to support mental health initiatives across the country as a result of Bell Let’s Talk.

CTV News is a division of Bell Media.

With files from CTV News