The United Way of London & Middlesex has a fresh face to steer the 2016 campaign.

On Tuesday afternoon, it was announced that Dr. Karima Velji, Vice President of Patient Care and Quality at St. Joseph's Health Care will be the new chair.

In addition to St. Joe’s, Dr. Velji is the President of the Canadian Nurses Association and a volunteer with the Aga Khan Development Network.

“We consider ourselves very fortunate to have Karima leading our Campaign,” said Andrew Lockie, CEO of United Way London & Middlesex in a news release.

“As a health-care executive with progressive leadership experience spanning the full continuum of care, Karima brings unique insights to our work of building a healthy and prosperous community for all.”