Bright billboards causing driver headaches and safety concerns
Some drivers in London, Ont.’s west end are raising concerns about a pair of shining digital billboards recently installed on a rail overpass.
“It’s definitely a lot brighter than what you expect to see on a sign so I understand how it might bother some people,” said driver Valter Hodor, who was out driving Monday night.
The digital billboards by RCC Media have been affixed to the north and south sides of the overpass on Wonderland Road North, just south of Oxford Street West.
They’ve gotten the attention of drivers on social media, with some commenting and sharing dashcam footage.
“Is it just me or is this thing blindingly icepick headache inducing?” asked Reddit user 1UningedMom.
Rokemay added, “It’s crazy bright. Even during the day I find it incredibly distracting.”
Meliorism_and_Meraki wrote “bliiiinded by the light.”
In a statement to CTV News, Peter Kokkoros, the city’s Director, Building and Chief Building Official, said the signs “were issued permits for display, and the locations of the signs are in compliance with the council approved Sign By-law. The city will continue to Monitor the signs’ brightness levels to ensure compliance with the illumination regulations…”
Ward 8 Councillor Steve Lehman, whose ward borders the signs, said the brightness problem will be dealt with, but he added that the signage is better than what was there before.
“They cover up rusty railroad sidings and graffiti, with the signs, which I think are an urban blight, quite frankly,” he explained. “CN rail was responding to a request to clean up the city and this is where they kind of met the middle grounds.”
Ward 13 Councillor David Ferriera, whose ward also borders the bright signs, said he’s concerned about driver safety, and will also be following up with city staff.
CTVNews.ca Top Stories
'Anything to win': Trudeau says as Poilievre defends meeting protesters
Prime Minister Justin Trudeau is accusing Conservative Leader Pierre Poilievre of welcoming 'the support of conspiracy theorists and extremists,' after the Conservative leader was photographed meeting with protesters, which his office has defended.
'My stomach dropped': Winnipeg man speaks out after being criminally harassed following single online date
A Winnipeg man said a single date gone wrong led to years of criminal harassment, false arrests, stress and depression.
Ukraine uses long-range missiles secretly provided by U.S. to hit Russian-held areas, officials say
Ukraine for the first time has begun using long-range ballistic missiles provided secretly by the United States, bombing a Russian military airfield in Crimea last week and Russian forces in another occupied area overnight, American officials said Wednesday.
'One of the single most terrifying things ever': Ontario couple among passengers on sinking tour boat in Dominican Republic
A Toronto couple are speaking out about their 'extremely dangerous' experience on board a sinking tour boat in the Dominican Republic last week.
All Alberta wildfires to date in 2024 believed to be human-caused: province
There are 63 wildfires burning in Alberta's forest protection area as of Wednesday morning and seven mutual aid fires, including one in the Municipal District of Peace.
7 surveillance videos linked to extortions of South Asian home builders in Edmonton released
The Edmonton Police Service has released a number of surveillance videos related to a series of extortion cases in the city now dubbed 'Project Gaslight.'
Suspects waving weapons, smashing glass in Toronto jewelry store robbery caught on video
Arrests have been made after five men were captured on video rampaging through a jewelry store in Toronto, waving weapons and smashing glass display cases.
Bank of Canada officials split on when to start cutting interest rates
Members of the Bank of Canada's governing council were split on how long the central bank should wait before it starts cutting interest rates when they met earlier this month.
New evidence challenges the Pentagon's account of a horrific attack as the U.S. withdrew from Afghanistan: CNN exclusive
New video evidence uncovered by CNN significantly undermines two Pentagon investigations into an ISIS-K suicide attack outside Kabul airport, during the American withdrawal from Afghanistan in 2021.